Legado Ibérico & José Coronado It is known

2024,
Bosalay

(The project)

Legado Ibérico’s “It is known” campaign builds on the insight that true quality is recognized instinctively. By leveraging José Coronado as a symbol of credibility and authority, the brand reinforces its premium positioning and heritage.

(Agency)

Bosalay

(Roles)

Edition

(Director)

Denis Roviera

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